Tastes good or does good.
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Café height and texture, from a pouchSoufflé pancake mix · 16 oz pouch · in stores December 1, 2026
The tall, cloud-soft pancake from the café counter, reworked by a food scientist into a soufflé pancake mix: 8 g of protein per serving, no dairy, no eggs, and 90 days on a dry shelf. Add water, oil, vinegar and half a banana.
8 g protein per servingDairy freePlant basedNo cold chain
Why Soufly
Dairy-free, high-protein, and still a soufflé.
Protein that eats like cardboard.
Most protein mixes get their grams from whey or egg and pay for it in density: a flatter, chewier pancake.
8 g from pea and wheat isolates, still lightDairy free means settling.
Skip dairy or eggs and the set shrinks to the plain, flat, no-frills bags.
No dairy, no eggs; wheat is the only allergenProduct sheet
Soufflé Pancake Mix, 16 oz: the product sheet.
Na Na, the banana flavor, is the launch SKU. One 16 oz stand-up pouch makes about 9 servings, roughly 22 pancakes.
0 gProtein0Calories0 gFat0 gAdded sugars
- Pack
- 16 oz (453.6 g) stand-up pouch · about 9 servings
- You add
- Water or milk, apple cider vinegar, oil and ½ banana
- Yield
- About 2½ pancakes per cup of mix
- Shelf life
- 90 days · dry, room temperature. No cold chain.
- Allergens
- Contains wheat
- Free from
- Dairy · egg · animal ingredients
- Formats
- Retail pouch · bulk bag for foodservice
- Distributed by
- Mr Soufly LLC, Austin, TX
What is doing the work in the formula
Protein. Pea protein isolate and wheat protein isolate, not whey or egg. That is where the 8 g comes from, and why the pancake stays light.
Sweetness. Powdered sugar for browning, stevia and monkfruit extract to keep added sugars at 9 g per serving.
Lift. Baking powder and baking soda, activated by the half tablespoon of apple cider vinegar in the prep. No egg whites to whip.
Fiber. Inulin and oat fiber. Not enough for an FDA fiber claim, so we don’t make one.
Case pack, SKU and UPC are being finalized with the manufacturer. The protein claim is pending the food scientist’s PDCAAS result. No third-party certifications at launch.
Nutrition Facts
Nutrition Facts
About 9 servings per containerServing sizeAbout ½ cup (49g)
| Amount per serving | Per ½ cup | % DV* | As prepared | % DV* |
|---|---|---|---|---|
| Calories | 170 | 270 | ||
| Total Fat | 0g | 0% | 8g | 10% |
| Saturated Fat | 0g | 0% | 1g | 5% |
| Trans Fat | 0g | 0g | ||
| Cholesterol | 0mg | 0% | 0mg | 0% |
| Sodium | 470mg | 20% | 490mg | 21% |
| Total Carbohydrate | 34g | 12% | 39g | 14% |
| Dietary Fiber | 1g | 4% | 2g | 7% |
| Total Sugars | 9g | 12g | ||
| Incl. Added Sugars | 9g | 18% | 9g | 18% |
| Protein | 8g | 9g | ||
| Vitamin D | 0mcg | 0% | 0.1mcg | 0% |
| Calcium | 100mg | 8% | 100mg | 8% |
| Iron | 2.5mg | 15% | 2.7mg | 15% |
| Potassium | 30mg | 0% | 80mg | 2% |
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Prepared with ½ cup water or milk, ½ tbsp apple cider vinegar, 2 tbsp oil and ½ banana.
How to make
How to make soufflé pancakes from the mix. About 15 minutes.
Five things, one bowl, one pan.
Dry mix1 cup
Water, milk or alternate milk½ cup
Apple cider vinegar½ tbsp
Oil2 tbsp
Banana, mashed½
One cup of mix makes about 2½ pancakes. The 16 oz pouch holds about 9 cups.
Mash
Mash the banana. Add the water or milk, the vinegar and the oil, and mix well.
2 minFork and bowl
The banana is not a topping: it binds the batter and carries the Na Na flavor.
Whisk
Add the dry mix and whisk until just combined. Then leave the batter alone for 3 minutes.
1 min whisk3 min rest
The rest is when the vinegar and the leavening start working. Overmixing knocks the air back out.
Cook
Lightly oiled pan on medium-low. 3 to 4 minutes per side, until golden and tall.
3–4 min per sideMedium-lowLid on, first side
Trapped steam sets the sides before the top does. That is where the height comes from.
From the pan
What a half cup of mix turns into.
Stacked tall 
Light in the hand 
Thick and soft 
Even golden top
1 / 4
Who picks it up
Who picks up a dairy-free protein pancake mix: three households already in your store.
Three households, one shelf. The first is the volume; the other two are why the price point holds.
The wellness-minded mom
Kids between 8 and 18, urban market, reads labels. She wants one breakfast the whole table eats without a negotiation.
What closes it: 8 g of protein and no dairy, on something the kids ask for again.
The single who cooks
18 to 45, disposable income, orders soufflé pancakes when they travel and has never made them.
What closes it: café height from a pouch, 15 minutes, one bowl.
The weekend-brunch couple
Cooks together on Saturday, buys premium, posts the plate.
What closes it: a better version of something they already make, not a new habit.
Not a buyer? Tell me when it’s in stores.
Launching December 1, 2026 in Texas. One WhatsApp message when Soufly is on a shelf near you, no newsletter.
For your business
A wholesale pancake mix for retail shelves, dry grocery catalogs and kitchens.
One SKU and one formula, three ways to buy it: the 16 oz pouch for the shelf, the bulk bag for the line. Pick your column; the facts underneath are the same for everyone.
A wholesale pancake mix that sells at the top of the set.
Same aisle, same shelf, same shopper. The difference is a café product that was never available dry, at a premium price inside a category she already walks to.
- The case
- It also brings in the two shoppers the set loses today: dairy-free and protein shoppers who read the back of the box and leave for a specialty retailer.
- What you get
- The 16 oz stand-up pouch with a reseal, about 9 servings. It ships and stocks like dry grocery, because it is.
- Terms
- First-partner stage: commit before launch and you shape case pack and placement with us, and get the first production run.
Adding Soufly to a dry grocery catalog.
One SKU at launch: Na Na banana soufflé pancake mix in a 16 oz stand-up pouch. It keeps 90 days at room temperature and never touches a freezer.
- The case
- Formulated with a food scientist and labeled to FDA 21 CFR 101. The formula and the pouch are both final: what you quote today is what ships.
- What you get
- A sell sheet, the FDA-format Nutrition Facts panel, product photography and a two-line pitch per account type. Your reps don’t write anything.
- Terms
- One sheet covers wholesale, suggested retail, case pack, minimum order and lead time. Launch is Texas, starting in Austin, and territories are still open.
Bulk soufflé pancake mix for restaurants, cafés and hotels.
Soufflé pancakes sell at brunch and almost nobody serves them: whipped egg whites to order need a trained cook and twenty minutes. Soufly gets its height from the batter.
- The case
- A line cook plates the same pancake every time: lightly oiled pan, medium-low, 3–4 minutes a side with a lid on the first one.
- What you get
- The same formula in a bulk bag. One cup of mix makes about 2½ pancakes, and the batter holds on the line while you work through it.
- Terms
- Dairy free and egg free on the ingredient line, with wheat the only allergen: one pancake for the whole table and no substitution ticket. Case size on the terms sheet.
16 ozretail pouch, about 9 servings
Bulkfoodservice bag, same formula
90 daysdry, room temperature
Dec 12026 launch, Austin, TX
Whichever column you are in, the next step is a sample. We send the pouch to your team, you cook it, and we talk pricing and case pack for your volume afterwards. No commitment.
Frequently asked questions.
The nine questions buyers ask on a first call, in the order they ask them.
What is the case pack?
Case pack, SKU and UPC are being finalized with the manufacturer and are confirmed on the terms sheet before a first order.
What is the minimum order?
Minimums are set per account type on the terms sheet. Request it and we send it the same day we reply.
What is the shelf life and how is it stored?
90 days from production, dry at room temperature. The stand-up pouch reseals.
Does it need refrigeration?
No. Soufly is a dry grocery product: no freezer, no cold chain.
What are the allergens?
Contains wheat. No dairy, no eggs, no animal ingredients.
Is it certified gluten free, kosher or non-GMO?
No third-party certifications at launch. The formula contains wheat, so it is not gluten free.
What do I need to add?
Water or milk, apple cider vinegar, oil and half a banana per cup of mix.
How many pancakes does a pouch make?
About 9 servings of half a cup, roughly 22 pancakes per 16 oz pouch.
When and where does it launch?
December 1, 2026, in Texas, starting with Austin.
Request a sample
Ask for a pouch. Cook it. Then let’s talk.
No commitment. We reply personally, and pricing follows once you’ve cooked it.
- Contact
- JJ Minerve
- Phone
- 737-230-2934
Two steps and we’re talking.
I am a
Request samplesOpens WhatsApp with a pre-filled message to JJ. No form, no newsletter.